McGraw-Hill Higher Ed Focuses on Cheaper College Course Materials

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McGraw-Hill Higher Ed Focuses on Cheaper College Course Materials

6/13/2007

By David Kopf

McGraw-Hill Higher Education is consulting with the National Center for Academic Transformation (NCAT) to develop college learning solutions with an eye toward innovation and affordability.

NCAT is a non-profit that aims to help campuses better leverage technology at a lower cost, and has a proven methodology to build replicable course redesigns that boost student achievement while cutting costs. It also helps vendors such as McGraw-Hill create products that help schools make good on that goal. In working with NCAT, the post-secondary and higher-ed learning material provider hopes to help redesign campus learning environments.

"The convergence of technology and learning continues to hold great promise for higher education institutions,” said Jeremy Singer, president of McGraw-Hill Higher Education Digital Products, in a prepared statement, adding that his company is "sharply focused on leveraging that technology in scalable ways to increase quality and improve efficiency particularly in large-enrollment introductory courses."

A key objective for NCAT is to tighten the relationship between content creators, technology developers, and those in the education community engaged in course redesign projects. The goal is to increase awareness of educational best practices and what solutions will better serve students and administrative goals.

To that end NCAT will facilitate dialog between McGraw-Hill and colleges and universities via one-on-one contact, focus groups, workshops, and meetings with educators.

"Through testing and refinement of our course redesign methodology and by working with a diverse groups of colleges, universities and community colleges, NCAT has demonstrated that all post-secondary institutions are capable of achieving improved outcomes at a reduced cost," said NCAT president and CEO Carol Twigg, Ph.D., in a prepared statement.

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David Kopf is a freelance technology writer and marketing consultant. He can be reached at david@dkcopy.com.

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David Kopf, "McGraw-Hill Higher Ed Focuses on Cheaper College Course Materials," Campus Technology, 6/13/2007, http://www.campustechnology.com/article.aspx?aid=48583

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