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Case Study
Online Tutorials Grab the Attention of Philadelphia U
3/28/2007
Cepull says he finds the Atomic Learning lessons to be short and well crafted—rare with online tutorials from competing companies, he says. "They've done something very different here. They really understand the attention span and the capacity for people to learn in small bites." The Atomic Design tutorials work, Cepull says, because the company seems to understand that an online tool can't be a simple regurgitation of material used in an instructor-led scenario.
"We're very happy. In my view, it's some of the best dollars we've spent," Cepull says. The last time he compared the product to others in its class, the cost was "10 percent of other, more complicated and more cumbersome solutions. They've got a really great product."
The one area where Cepull would like to see improvement from the company: built-in assessments with the tutorials. "If I get to the end of something,... there's nothing in the next step that says, 'let's test your knowledge.'" He says the company has told him they're working on that.
An individual subscription to Atomic Learning is $79.99 a year; campus licenses are available by contacting the company. Atomic Learning sells almost exclusively to the K-12 and higher education market; the company says that its customer base includes more than 4,000 schools, colleges and universities across the United States and in more than 30 countries worldwide.
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Linda L. Briggs is a freelance writer based in San Diego, Calif.
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